Strategize and share Smith & Wesson's story through social media content and engagement tactics. Ideate, create, and schedule content for Smith & Wesson's digital channels. Consult with teams across the organization to build coalitions and identify opportunities to collaborate. Manage Smith & Wesson's social media projects, brainstorms, and campaign kickoffs. Review and r

The Digital Marketing Specialist (Content) is responsible for creating and executing key elements of each customer's integrated marketing strategy. This includes but is not limited to email marketing campaigns, landing page content creation, blog creation, and social media management. This role researches and grasps a range of topics and strategic business goals to produc